In this project, I crafted the treatment script for the inaugural episode of "En Curva," a unique series that merges the vibrant worlds of Latin music and Major League Baseball. My responsibilities included developing a script that executed the stakeholders vision, and staying true to brand voice. This meant creating compelling dialogue, and establishing the overall tone that resonates with both music and sports audiences.
The project features notable figures, J Balvin and Francisco Lindor, emphasizing their personalities and connection to the audience.
I helped design a dynamic game format where humor and surprise take center stage, engaging both the guests and viewers through innovative question-and-answer mechanics.
The final version, incorporated cultural references and bilingual dialogue to ensure authenticity and relatability for a diverse audience.
This experience allowed me to blend storytelling with entertainment, producing content that not only informs but captivates viewers.